Will “Radio Personality” be Replaced By Robots? 🤔

10% Chance of Automation

“Radio Personality” will almost certainly not be replaced by robots.

This job is ranked #171 out of #702. A higher ranking (i.e., a lower number) means the job is less likely to be replaced.

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Job Description

Speak or read from scripted materials, such as news reports or commercial messages, on radio or television. May announce artist or title of performance, identify station, or interview guests.

Job Details

The SOC (Standard Occupational Classification) code is 27-3011.00
The Mean Annual Wage in the U.S. is $ 48,170.00
The Mean Hourly Wage is $ 23.00
Currently, there are 29,210 people on this job

☝️ Information based on the reference occupation “Radio and Television Announcers”.

Also Known As…

Tasks for “Radio Personality”

Develop story lines for broadcasts.
Provide commentary and conduct interviews during sporting events, parades, conventions, or other events.
Moderate panels or discussion shows on topics such as current affairs, art, or education.
Identify stations, and introduce or close shows, ad-libbing or using memorized or read scripts.
Prepare and deliver news, sports, or weather reports, gathering and rewriting material so that it will convey required information and fit specific time slots.
Locate guests to appear on talk or interview shows.
Attend press conferences to gather information for broadcast.
Make promotional appearances at public or private events to represent their employers.
Maintain organization of the music library.
Announce musical selections, station breaks, commercials, or public service information, and accept requests from listening audience.
Comment on music and other matters, such as weather or traffic conditions.
Interview show guests about their lives, their work, or topics of current interest.
Study background information to prepare for programs or interviews.
Discuss various topics over the telephone with viewers or listeners.
Describe or demonstrate products that viewers may purchase through specific shows or in stores.
Select program content, in conjunction with producers and assistants, based on factors such as program specialties, audience tastes, or requests from the public.
Host civic, charitable, or promotional events that are broadcast over television or radio.
Operate control consoles.
Give network cues permitting selected stations to receive programs.
Read news flashes to inform audiences of important events.
Write and edit video and scripts for broadcasts.
Coordinate games, contests, or other on-air competitions, performing such duties as asking questions and awarding prizes.
Keep daily program logs to provide information on all elements aired during broadcast, such as musical selections and station promotions.
Record commercials for later broadcast.

Related Technology & Tools

Desktop computers
Audio playback equipment
Record turntables
Headset microphones
Teleprompters
Personal computers
Touch screen computer monitors
Microphone stands
Earpieces
Multi-line telephone systems
Mixing desks
Smart phones
Digital audio recorders
Tablet computers
Audio control consoles
Laptop computers
Headsets
Compact disk CD players

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